Jose needed an entire brand rethink and reset. Having tried to develop his brand with other designers before without much success. He was determined to get it right this time around.

We went back to our Venezuelan roots, exploring our ancestors’ forgotten language, and discovered the word ‘Mayoy’; which means ‘Friend’.

Cacao is the real jewel of Venezuela, recognised as one of the best cacao's in the world. We set out to create a brand that is friendly, honest and pure.

Logo
Branding
Copywriting
Art-direction
Website Design (Shopify)
Product label designs
Chocolate packaging design